Air France and KLM launch their first design contest!

Task: Create a new design concepts in inflight catering for Air France and KLM, «Design the meal trays and tableware of tomorrow».

Deadline: 15th of May 2009

Prizes:

• First Prize: € 3,000 in cash + 2 long-haul Air France return tickets in Voyageur Class on board the A380

Air France and KLM have launched their first Young Designers’ Contest for students and young graduates from design schools in France, the Netherlands and four other European countries (Belgium, United Kingdom, Switzerland and Italy).

The young talents must imagine and rethink the current design concepts for meal trays and tableware (plates, containers, glasses and cutlery) to be used in Affaires, Premium Voyageur and Voyageur Economy on Air France and KLM long- and medium-haul flights.

The projects will be selected according to different criteria: creativity and originality of the concept, attractiveness of the design, integration of environmental constraints, technical feasibility and economic factors, etc.

The jury will consist of ten or more representatives from Air France, KLM, Servair, and eminent personalities in the design industry.

The award ceremony will be held in Paris at the beginning of July.

Read competition rules and the full Brief here !